How to Find an Amazon Influencer Storefront (and Own Your Own!)
Amazon is a massive e-commerce platform with millions of products and dozens of powerful programs. One of these programs is the Amazon Influencer Program. What exactly is an Amazon influencer, and how do you find an Amazon influencer storefront?
You may have tried looking for Amazon influencers on Amazon.com, but to no avail. Luckily, we’ll show you how to find an Amazon Influencer storefront and how to join Amazon’s Influencer Program.
How to Find Amazon Influencer Storefronts
You can find the Amazon Influencer storefront on the #FoundItOnAmazon page. You can access this page by hovering over Accounts & Lists and selecting #FoundItOnAmazon (shown below).
You can also find Amazon influencers through Amazon’s livestreaming section. That’s right, Amazon has its own livestreaming page too!
You’ll see influencers (also known as creators) livestream a variety of topics, from Epic Daily Deals, fashion, and even gaming.
Just search for “Amazon Live” in Amazon’s search bar and you’ll automatically land on that page. While not as popular as other live streaming platforms, a growing community of creators is promoting various Amazon products.
Influencers can range from small creators with a handful of followers to celebrities and artists with millions of social media followers.
Another way to find Amazon content creators is through their social media. How do you find Amazon Influencer storefronts through social media, you might ask? The trick is to search for relevant hashtags that Amazon influencers always use.
Amazon influencers often use these hashtags when promoting Amazon products in their social media posts:
- #amazon influencers
- #amazon member
What is the Amazon Influencer Program?
The Amazon Influencer Program is part of Amazon’s overall affiliate program designed to help customers discover new products and ideas. Amazon influencers will promote Amazon products and earn commissions when someone buys those products.
Additionally, influencers can create their own Amazon storefront where they share content such as product collections, videos, and photos. You can also follow these Amazon influencers by selecting the “+ Follow” button next to their name.
These Amazon Influencer storefronts are primarily located on the #FoundItOnAmazon page and work in a similar way to Pinterest.
Amazon Influencer Storefront Example
All Amazon influencers have their own storefront where they can share content and product collections. You can follow these storefronts and get notified when they release new content.
Influencers also earn a commission whenever you buy any featured product on their storefront.
These influencers can also post videos to promote the product and show its benefits
Amazon influencers also curate lists of product ideas into collectibles, and are often a goldmine of useful products you’ve never heard of.
Do Amazon influencers get paid?
Yes, Amazon Influencers get commissions, affiliate commissions on qualifying purchases. To this end, you will often see influencers promoting Amazon products not only on Amazon but also on social media platforms like Instagram, Tiktok or Pinterest.
How Much Do Amazon Influencers Get Paid?
Amazon pays its influencers different commission rates based on different categories. Ratios range from 1% to 3% (previously 1%-10%), which seems small. However, commissions add up, and influencers even report making as much as $1,500 a month.
Amazon’s affiliate commission rates for 2021 are as follows:
|Health and Personal Care||1%|
|Beauty, Headphones, Musical Instruments, Commercial and Industrial Supplies||3%|
|Furniture, Home Improvement, Lawn & Garden, Home, Pantry, Pet Supplies||3%|
From time to time, Amazon hosts special events where influencers can earn additional income, called “special commission income.” These special events include trade-in programs, “Bounty Events” and “Bonus Events”.
You can get more information on Amazon affiliate commission rates and special events at Amazon Associates.
How many followers do you need to qualify as an Amazon influencer?
Amazon doesn’t specify how many social media followers you need to be eligible for the program. However, we recommend that you have at least 20,000 followers on at least one social media platform.
If you have fewer social media followers, you can still apply to become an Amazon Influencer, but your chances of getting in are also lower.
Amazon Influencer Requirements
To join the Amazon Influencer Program, participants must comply with several requirements. You can view the full list on the Amazon Associates Program Policies page.
Requirements to become an Amazon Influencer:
- Participants must include at least one active social media account (eg Twitter, YouTube, Instagram, TikTok).
- Social media accounts (called sites) cannot promote or contain pornographic or obscene content.
- Sites must not promote violent material or incite potentially dangerous behavior.
- Sites must not contain false, deceptive or defamatory content.
- The website cannot conduct illegal activities.
- Sites must not contain hateful or discriminatory content.
How to Join the Amazon Influencer Program
You can sign up for the Amazon Influencer Program by signing up on the Amazon Influencer Program page. As mentioned, you need at least a social account and a decent amount of followers.
Amazon can take up to five business days to approve your application, during which time they will assess your social accounts and eligibility. Once you’ve successfully signed up, you can build your own Amazon Influencer storefront, customize it and start making an impact!
You can find the Amazon Influencer storefront via the #FoundItOnAmazon page, Amazon’s livestream page, and by searching social media for relevant hashtags. If you want to become an Amazon influencer, all you need is a social media account and sign up on the Amazon Influencer Program website.
The Amazon Influencer Program is part of Amazon’s overall strategy to promote products through affiliates and social media influencers. Influencer marketing is a growing way to reach new customers, with more than 67% of U.S. marketers engaging with social media influencers to promote their products.
Have other questions about the Amazon Influencer Program? Let us know in the comments section below!